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DERMA HUB:
LAUNCHING A HIGH-QUALITY VIDEO TRAINING PLATFORM
Creating a new brand look-and-feel, with a paid media acquistion strategy to drive new sign-ups and subscriptions.
THE CHALLENGE
Derma Medical are a market leader in the aesthetics space. They wanted to launch a new offering, a new on demand training platform called Derma Hub. This new hub was positioned as the Netflix for medical industry aesthetic professionals.
THE WORK
We created a new sub brand look-and -feel.
We developed a launch campaign using social media to drive awareness. We then used live demonstration webinars to create interest along with special offers.
We then nurtured the webinar
sign-ups with specific limited time offers or new demo trials.
Results
2,564,337k
Social Reach
55,000
Website visits
310
New demo sign ups
TRUSTED BY
We work with ambitious organisations for a positive impact on people and the planet.
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